Auto Value Sponsors the 101st Grand Rapids Santa Parade

Hundreds of people came to watch Santa roll into town.

Auto-Wares Group of Companies and Auto Value are proud to be sponsors of the 2022 Grand Rapids Santa Parade.

Saturday morning, November 19th, the streets of Downtown Grand Rapids filled with hundreds of people excited to watch the Grand Rapids Santa Parade.

This was the 101st year of the Grand Rapids parade, celebrating being back after a two-year hiatus due to the pandemic.

The parade began at 10am walking down Monroe Ave to its destination of Rosa Parks Circle. There, attendees could get free pictures with Santa and find children’s activities.

A meet & greet was also held with several celebrity guests:

  • Olivia Sanabia
  • Melissa Beyrand, Miss Michigan 2022
  • Grand Marshal Jackie Green, Former Mrs. America 2021
  • Guest of Honor Ada LeAnn

The Grand Rapids Santa Parade is hosted by the Grand Rapids Junior Chamber. According to the parade’s website, it is the 2nd largest in the state of Michigan, competing against Detroit’s Thanksgiving parade.

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